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Monique Allen

Overview:

Monique is a dedicated entrepreneur with over 35 years of her craft as a landscape pro and business owner. She has weathered all manner of challenges from recessions to employment debacles and family crisis to now, a pandemic. She is a resilient realist with a no nonsense attitude toward living her best life with a deeply heart centered focus; she leads with love and compassionate strength that comes from her core. Her super power is the ability to see order in chaos and to generously shine her guiding light for those who are ready to find their inner focus and strength to live their best lives. She is a captivating and impassioned speaker with a sense of humor about her highly opinionated stance on life, love, career, and our current world. She’ll charge up listeners and get them believing in their potential to effect change by committing to courage.

Bio:

Monique Allen, Founder & Creative Director of The Garden Continuum, is a master creator, interactive employer, published author, and fierce industry advocate. In over three decades, she has witnessed the landscape trade become extremely popular and commoditized, which has eroded the sustainability of our landscapes while undermining our ability to feel satisfaction from them. As the founder of the Life-Scape Method, a lifelong gardener, business developer and educator, Monique has dedicated her career to reversing that legacy by creating an alternative approach and sharing actionable information to spread a positive message about how we can all improve our land, our lives, and our professional satisfaction through Life-Scaping and compassionate business building. In addition to running her own 7-figure business and publishing her first book, “STOP Landscaping, START Life-Scaping”, Monique is also an active business coach, specializing in artisan branding, team building, curating a positive company culture, and succeeding as a woman in a male-dominated industry. When Monique isn’t Life Scaping, she can be found spending time with family, cooking up new creations in the kitchen, practicing yoga, or stand-up paddleboarding.

Guest Category:

Approved Media:

Suggested topics:

Sustainable Landscape Practices - Life-Scaping - for residential and commercial applications

Compassionate Business Building - how trade businesses can level up their success and satisfaction

Artisan Branding - how developing a unique brand wins in overly commoditized industries

Woman Owned & Grown - first generation American - succeed and be satisfied in the skilled trades

Marriage & Motherhood - aligning the whole YOU to authentically align and deliver on your Big Ultimate Dream (BUD)

Suggested QUESTIONS:

What are the three most important things to consider when it comes to Life-Scaping?

What makes a business compassionate and how does that compassion feed business growth and success?

What are three actions that you recommend women take if they are navigating male-dominated trades?

How has the landscape industry changed over the course of your career and what can we expect for the future?

What are the key components of business culture curation and how do you implement them?

How do sustainability and the triple bottom line work to benefit a business?

How do you find employees and clients who will stay with your company?

How do you pivot and evolve to accommodate market shifts and crises?

What are your personal techniques for dealing with the fast and furious pace of entrepreneurship and the landscape industry in particular?

You've given three & a half decades of commitment to the Green Industry, what do you see on your horizon?